The wild life of Twitter Rahm Emanuel

Author Dan Sinker. (photo by Daniel X. O'neil. Courtesy Simon and Schuster)

On a lark, Dan Sinker started a spoof Twitter account under the guise that the tweets were those of former White House Chief of Staff Rahm Emanuel.

The @MayorEmanuel account was a cartoon version of the famously profane Emanuel, who at the time, was running for mayor of Chicago.

Sinker remained anonymous during most of the run of the feed.  As @MayorEmanuel’s tweets became a sensation he decided to push the boundaries of the medium.

Wired magazine lauded Sinker’s @MayorEmanuel feed as “the first truly great piece of literature to be produced using (Twitter).”

Sinker tells Steve Fast why he started the Twitter feed and how the project evolved.

Listen to the interview below:

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